Watch Lady Gaga Introduce 'The Queendom' in New Short Film
You might want to take a seat and a couple of deep breaths because Lady Gaga and Dom Pérignon just released “The Queendom,” an electrifying and exhilarating visual experiment celebrating the duo’s new partnership.
The film centers the concept of Free Women from Lady Gaga’s Chromatic album, and it’s a full minute of visual ambrosia. The partnership and video also feature a stunning sculpture available for purchase to benefit the Born This Way Foundation. Shot by Nick Knight and dressed, choregraphed, and styled by Haus of Gaga (longtime collaborator Nicola Formichetti led the styling,) the stunning visuals and film will be featured in an international advertising campaign debuting today.
“I'm so excited to announce that I will be collaborating with the champagne house Dom Pérignon," Lady Gaga said last month. “Or La Maison Dom Pérignon, as they say in French.”
Dom Pérignon has a legacy dating back to the 17th century. The Benedictine monk who lent his name to the now famous champagne was known for his work ethic, patience, and discipline in pursuit of mastering his craft. His lifelong ambition was to make the world’s best wine, and his champagne eventually earned a place at the Versailles court of France’s famed Sun King, Louis XIV.
The featured centerpiece of the partnership is a limited-edition sculpture enfolding the Dom Pérignon Rosé Vintage 2005. Designed by Lady Gaga in collaboration with Nicola Formichetti, the sale of each of the 110 limited-edition, hand-painted creations will benefit the Born This Way Foundation. Details such as pricing are available upon request.
Tags: lady Gaga
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